DM link
Instagram DM link generator
Make a link that opens a chat with your account in one tap.
Try it freeFree toolsEngagement
Instagram engagement rate calculator.
Enter your followers and your average likes and comments per post. You get your engagement rate and the math behind it.
Free · No sign-up · Runs in your browser
Engagement rate
0.00%
Add your followers and your average likes or comments to see your rate.
The math
(likes + comments + saves + shares) ÷ followers × 100
What you type or upload stays on your device.
How to use it
Three steps. No sign-up.
- 1
Add your followers.
Use the follower count on your profile.
- 2
Add your averages.
Average likes and comments per post. Add saves and shares from Insights if you have them.
- 3
Read the result.
Your interactions per post, divided by followers, times 100.
Next step
Turn that engagement into contacts.
When someone comments your keyword, Waveloop sends them your link in a DM and saves them as a contact. It’s on the Free plan, with no card needed.
Here’s your link
FAQ
Questions, answered.
How is engagement rate worked out?
Add up the average interactions per post: likes and comments, plus saves and shares if you include them. Divide by your followers and multiply by 100. 400 likes and 100 comments on 10,000 followers is 5%.
What is a good engagement rate?
There’s no single answer. It changes with your niche, your account size and the posts you pick. The most useful comparison is your own rate over time, worked out the same way each time. On Pro, Waveloop’s Instagram audience insights also show your top posts and best time to post.
How do I get my average likes?
Add up the likes on a set of recent posts, say your last 10, and divide by the number of posts. Do the same for comments.
Do you save my numbers?
No. The calculator runs in your browser, and what you type stays on your device.
Last updated
More free tools